Ecommerce fulfilment

Brands leave their 3PL for the same five reasons.

Pick, pack and ship for ecommerce brands — run on a system built so those five things don’t happen to you.

  1. 01Surprise invoices
  2. 02Exit charges
  3. 03Stock drift
  4. 04Slow answers
  5. 05Peak collapse
What actually goes wrong

Nobody switches over one bad week.

They switch because five things have been grinding away for months. Here they are, and here is what we do about each one — not a promise to try harder, a thing that is built.

01

The invoice never matches the quote

Fees that were not on the rate card. Surcharges nobody mentioned. A bill you can only query a month after the work happened.

HOW WE ANSWER ITEvery billable action is itemised by the system as it happens — each pick, each pack, each return, each label. You can look at the running total today, not read about it in three weeks.

Charges · 6–12 OctCSVUpdating live
ServiceQtyRateAmount
Pick612£1.10£673.20
Pack612£0.20£122.40
Tracked 48540£3.10£1,674.00
Returns processed31£2.40£74.40
This period£2,544.00
02

Getting out costs more than getting in

Twelve-month tie-ins. Exit charges that make leaving unaffordable. Your own stock history locked inside somebody else's system.

HOW WE ANSWER ITMonth to month, 30 days' notice, no exit charge. Your stock, your data and your history leave with you if you go.

What you're used to
  • 12-month term
  • Exit charge to leave
  • Your data stays put
With us
  • Month to month
  • 30 days' notice
  • No exit charge
03

The stock figure is wrong, and you find out late

Counts that drift. Mispicks found by your customer before anyone here notices. A monthly report describing what was true a fortnight ago.

HOW WE ANSWER ITBin-level locations and live counts on the same screen we use — there is no client version of the numbers. Picking is scan-verified, and goods-in discrepancies are raised the day stock lands.

Stock on handCounted 4 min ago
RKM-SND-MA-12-348
CTE-WHT-SA-14-1126
GFT-BOX-SD-02-1310
Goods in short 2 units — raised with you today, not at month end
04

Nobody answers, and when they do they don't know

A ticket queue. An account manager who has to go and ask the warehouse. Two days to find out where one parcel went.

HOW WE ANSWER ITMessages reach the people actually handling your stock, not a support tier. We are a small, selective operation, and you are welcome to come and stand on the floor and watch your own stock being handled. Search an order, product or SKU and attach it to the message, so there is nothing to explain.

05

It holds up all year, then falls over in peak

Volume gets accepted that the site cannot process, and the backlog lands on you in January with the returns wave on top of it.

HOW WE ANSWER ITWe take clients on selectively and tell you what we can handle before you sign. We would rather decline volume beyond the forecast than quietly sit on it.

Your forecast vs our ceilingAgreed before you sign
Capacity
OctNovBFDecJan

Headroom through peak — and we'd rather decline volume than sit on it

Why we can answer them

Every answer above is a screen you can open.

Your charges, your stock count, your orders, returns and the video of every parcel sit in the same system the floor works in, changing as they work. There is no client version of the numbers and no weekly export.

It is written in this warehouse by our own software team. It changes most weeks, usually because someone on the floor or a client asked for something.

1PickedPhone on the floor
09:41
PickBatch 4
Go to bin
A-12-3
Aisle A, third shelf
Ribbed Knit Midi · Sand
SKU RKM-SND-M · size M
×2
Scanned · matches
7 of 12 pickedNext · A-14-1
To the bench
2PackedWindows station app at the bench
fuilfl. Warehouse · Station PACK-02
Pack · #2847
Tracked 48 · 3 items
Recording
A folded shirt being scanned beside its mailerThe shirt going into the kraft mailerThe mailer being sealedBench camera00:27
Ribbed Knit Midi · Sand0:11
Cotton Tee · White0:19
Gift box · small
1 item left to scan before the label prints
Onto your bill
3ChargedYour own screen, any browser
fuilfl.com/client

Hello Rowan & Co.

Sunday, 12 October · here is where everything is.

18
Orders waiting
6 in progress
0
Late
Nothing late
148
Shipped today
4,206
Units in stock
312 products
What we did for you todayLive
09:12PO-10042 · Booked in · 480 counted to bin · Mo
10:04#2869 · Packed and filmed · Sara
10:41Stock take started · aisle A · Dan
11:20#2871 · Picking · Sara
12:06RMA-3391 · Return inspected · graded A · Dan
13:15Moved 120 units A-12-3 → D-04-1 · Mo
Next delivery to us
PO-10051
Tue 14 Oct · 1,200 units
Quick links
  • Stock by product
  • Packing videos
  • Message the team

Illustrative screens and rates · your own rate card applies

Charges itemised as the work happens
so there is no month-end surprise
Bin-level stock, live, on your screen
so the count doesn't quietly drift
Messages routed to the floor
so you aren't talking to a ticket
Scan-verified picking
so mispicks get caught at the bench
Video on every order and every return
so a dispute has an answer
Features built on request
so this list keeps growing
Both ends

Fulfilment isn’t finished when the parcel goes out.

Most of what goes wrong in fulfilment happens on the way back. A return is a parcel nobody forecast, holding something nobody has checked, against an order somebody is waiting to be refunded for.

It is the half we are known for: opened on camera, graded item by item, and matched back to its order even when it arrives with no paperwork in somebody else’s box. Resaleable stock is back in its bin and your available count the same day it passes.

Both directions run on one system and one floor, which is the only reason your stock figure can be right in both. Returns are processed on reitrn software.

Your stack, unchanged
Your store and marketplacesShopify and eBay orders arrive on their own
Orders in
Stock & tracking back
One warehouse, one system
fuilfl.orders out and returns back
  • Goods incounted to bin
  • Pick & packscanned and filmed
  • Despatchlabel at the bench
  • Returnsopened and graded
One stock pool · DTC, trade and returns
Parcels out
Returns in
Where it ends up
Your customerAnd back again, if it doesn't work out
What we handle

Probably yours, or something awkwardly like it.

Every 3PL says it can handle anything. These are the categories that have actually gone through this warehouse — including the ones that are a nuisance to pick and worse to take back.

Folded knitwear, t-shirts and denim

Clothing

Picked, folded and packed. Steamed, repacked and graded on the way back in.

Folded intimates and swimwear

Lingerie, underwear & swimwear

Hygiene-sensitive stock, where a return needs someone to judge whether it can be sold again at all.

Glass fragrance bottles

Fragrance

Samples and full bottles, packed for fragile transit and the courier rules that come with them.

A protein supplement tub

Supplements & nutrition

Tubs, pouches and sachets, picked by scan so the wrong flavour doesn't go out.

Kitchen storage containers and scoops

Housewares & plastics

Light, bulky and awkward to pick efficiently — which is exactly the sort of thing a per-order price hides.

A packed gift bundle

Mixed and multi-SKU

Bundles, gift sets and trade cartons built from the same stock pool as everything else.

What we connect to

Whatever you already run, we can connect to.

Your store, your returns portal, your carriers and the systems you already run your business on. Because the warehouse software is written here, the answer to “does it talk to X” is a timeline rather than a no.

Running today

Live on client accounts right now

ShopifyAfterShipSwap

Carriers

Booked and labelled at the bench, through Shippo

Royal MailDPDEvriYodel

Built on request

Work — but work we can do, and we will tell you how long it takes

LoopRedoAmazonYour WMSYour ERP

Using something that is not here? Tell us what it is

Running live, not in beta.

Built in our own warehouse, on our own clients’ stock, and fixed where it broke. Orders go out and returns come back through it every day.

Fulfilment
826
orders picked, packed and shipped in one day
Returns
6,419
returns processed in a single quarter
Returns
99.6%
returns inspected within four working days
Returns
100%
of them traceable to their video

Try us for four weeks.

Not a migration, not a contract. Long enough that the orders you ship in week one come back as returns inside the trial — so you see both directions, every charge as it happens, and the video of every parcel.